The Carbon Footprint of a Cape
Iron Man’s private jet fleet and the Batmobile’s fuel consumption are environmental nightmares that rarely get mentioned in the story.
How about that hat high-tech superhero suit? It requires rare earth minerals and a huge amount of energy and R&D to make sure it works perfectly when the Dark Knight most needs it!
And although these are fictional, these characters mirror a very real-world investment tension: the high-impact "protector" versus the sustainable advocate.
Most "ethical" portfolios focus on who is doing the least harm.
Kermit the Frog represents the ultimate ESG benchmark—living simply, caring deeply for the planet, and a lifestyle that fits within natural boundaries.
When you audit your super or investments, ask yourself if you’re backing:
1. The High-Octane Hero: Tech-heavy solutions with massive hidden supply chain costs.
2. The Kermit Approach: Investing in companies built on circularity and long-term restoration.
Next steps:
Audit your portfolio’s true impact. Download our free Guide to Ethical Investing: https://www.vivafp.com.au/get-the-guide
Book a FREE Call: https://calendly.com/elizabeth-48/15-minute-phone-chat